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On this page
  • Creating and managing your Product Feed
  • Google-supported format (XML, CSV, or TSV)
  • Automatic Product Feed updates
  • Google Taxonomy Mapping
  • Create and send Custom Labels
  • Create custom landing pages on demand

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PPC

Venditan Commerce supports automated product feed generation for Google Merchant Center, ensuring your latest product data is correctly formatted and submitted.

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Last updated 2 months ago

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Creating and managing your Product Feed

Product Feeds are configured by our development team to contain the information you need to export, this will typically include:

  • Essential product details such as id, title, description, price, availability, brand, and gtin .

  • Product media, including support for multiple product images per product.

  • Additional attributes to enhance product listings, such as condition, size, colour, material, and age group.

You control the products uploaded to the feed by enabling them for the Google Merchant Centre Sales Channel.

New: Venditan Commerce now supports sending to Google Merchant Center.


Google-supported format (XML, CSV, or TSV)

Venditan Commerce generates and maintains these feeds automatically in Google-supported formats (XML, CSV, or TSV), ensuring compliance with Google’s Product Data Specification.


Automatic Product Feed updates

Feeds are configured to update on a scheduled basis, ensuring Google Merchant Center always has the most up-to-date product information.

This helps prevent errors related to pricing, stock availability, and outdated product listings.


Google Taxonomy Mapping

Venditan Commerce supports mapping your product categories to Google’s predefined taxonomy, improving product discoverability and ensuring compliance with Google’s category structure.


Create and send Custom Labels

For better campaign structuring and performance tracking, Custom Labels can be assigned within the feed.

This allows merchants to segment products into groups such as bestsellers, seasonal items, or high-margin products.


Create custom landing pages on demand

Quickly create, customise, and deploy marketing landing pages without the need for extensive technical skills or developer assistance.

Our powerful CMS uses a flexible block-builder approach, giving you full control to craft tailored landing pages for your marketing campaigns.

Easily test and optimise the appearance of your pages across all devices, ensuring a consistent user experience on desktops, tablets, and smartphones.

Learn more:

Content Management System (CMS)
Product Bundles