Website Features

With years of expertise in developing award-winning eCommerce websites, we offer a comprehensive suite of standard and advanced features you can enable on your next eCommerce website.

Are you an existing Venditan client?

Contact your Account Manager to discuss enabling a feature on your website.

Are you interested in switching to Venditan Commerce?

Let us know which website features you are interested in and we can demo them for you.

Quiz Funnels: Help customers find products

Ask customers questions, then use their answers to provide personalised Product Recommendations that encourage action.

This helps customers quickly find relevant products and promotes a sense of ownership over their browsing experience.

This feature can be adapted to suit any product mix and is particularly useful for high-ticket items or those with a broad selection.

For example, if you sell fitness equipment:

"What is your main fitness goal?"

‘Weight Loss, ‘Muscle Gain’ or Endurance’

"How often do you exercise each week?"

‘1-2 Times’, ‘3-4 Times’ or ‘5+ Times’

"Do you have any specific equipment preferences?"

‘Treadmill’, ‘Dumbbells’, ‘Resistance Bands’ etc.

After answering the questions, the customer receives a curated product listing page containing only products that match their responses.

Hotspotting: Tag products into an image

Merchandise products by adding interactive Hotspots to images.

This feature, known as ‘hotspotting’, is perfect for technical products or systems with multiple components.

It's also ideal for industries like fashion (outfit tagging) and home decor (room styling).

Upload your image into Venditan Commerce and use an intuitive tool to tag specific locations within the image.

Then, search for and assign the relevant product to each hotspot.

The tool generates HTML code that can be easily pasted into your CMS Page or Blog, displaying the tagged image.

Comparisons: Compare products based on their Product Attributes

Allow customers to compare product information side-by-side for two or more products.

They select products and generate a comparison interface that presents a detailed table of their Product Attributes.

The interface includes call-to-action buttons within the comparison table, allowing customers to proceed with their chosen product.

It also supports a copy link that you can share with others or use when discussing options with your support team.

Support Questions: Collect FAQs and publish your responses

Allow customers to Submit a Support Question about your products and publish your responses as FAQs on the product page.

This feature allows customers to ask questions and read answers that may aid their purchasing decision, turning your support enquiries into valuable content.

Questions are collected into Venditan Commerce for you to answer and publish.

Wishlists: Create Wishlists and send automated reminders

Customers can add products to their Wishlist and review their saved items from their Customer Account.

Wishlist functionality can be customised to suit your needs, such as adjusting it to a 'Project List' for B2B purposes.

Set up automated reminders for ‘wishlisted’ products at a timeframe of your choosing, reminding Customers to return and complete their purchases.

Returns Portal: Capture Returns Requests through your website

Establish a dedicated area on your website where customers can initiate returns using their order ID.

They will be prompted to select a Return Reason and Venditan Commerce can automatically generate a shipping label for them.

All returns are captured into Venditan Commerce's RMA System for processing.

Read our full Returns section for more information.

Delivery Timer: Promote your delivery cut-off times

Display a Delivery Timer on your product pages to motivate customers to complete their purchases quickly.

The timer, based on Lead Times, counts down to a specific cutoff time, such as:

“Order within <X hours> to receive by <date>."

This feature creates a sense of urgency, encouraging customers to act fast to ensure they receive their products within their desired timeframe.

Content Hub: Offer downloadable resources through your website

Upload media like PDFs, images, and videos, and offer them as downloadable resources through a searchable Content Hub.

Example of a Content Hub

Content Hubs particularly benefit technical products with associated data sheets, manuals, or instructions.

Banners: Set up editable sitewide banners

Add a customisable banner below your header or Menu to highlight your USPs or latest offers.

This banner can promote key benefits across every page, e.g. ‘Free UK Delivery’ or ‘Same Day Delivery Available.’

You can use the CMS to update the content anytime to reflect current promotions or essential information.

Comparative Pricing: Display your price vs. another

Show Comparative Pricing on your product pages to give customers clear value insights.

For example, you can display the manufacturer’s price alongside your selling price, or show the retail price versus your discounted price.

This feature leverages your product data to highlight savings, value propositions, or competitive pricing.

Custom PLP Design: Add rich content to your product listing pages

Enhance your product listing pages by integrating rich content such as header, footer descriptions, and other relevant information using our CMS.

You can break up the PLP layout with custom content, manage it directly from the CMS, and choose specific pages for its placement.

The drag-and-drop interface allows you to position content exactly where you want it within the PLP.

PLP Quick Links: Add quick links to your product listing pages

Add Quick Links to the top of your PLPs to fast-track the customer’s navigation.

These links direct customers to specific, pre-set PLPs or automatically apply filters if the designated PLP doesn’t exist.

This functionality reduces customer effort, allowing them to swiftly access targeted categories or product sets without manually applying filters.

PLP View Switch: Change the PLP view from row to single

Switch between viewing product listings in a row format or as single products on your product listing page.

This feature highlights products that benefit from individual attention, such as high-ticket items, complex products with detailed attributes, or limited-edition releases.

Custom PDP Design: Add rich content to your product display pages

Enhance your product details pages (PDP) with additional content to tell a compelling story and add extra marketing elements.

For many products, especially high-value items with higher purchase consideration, a simple product description and size guide may not be enough–you should highlight the unique selling points (USPs) and engage your customers with more detailed information.

In this case, we can provide additional content management functionality for your products.

For example, you could use the CMS to:

Add extra content sections to your PDPs to emphasise key features.
Incorporate rich media like videos, high-quality images, and customer testimonials.
Include detailed product stories, manufacturing processes, or brand heritage.
Integrate related articles, how-to guides, and FAQs directly on the product page.

This functionality allows you to create a more engaging and informative product page, driving higher customer engagement and conversions.

Instagram Embed: Display your Instagram feed on your website

Integrate your Instagram feed directly into your website to showcase real-time social media content.

This feature allows you to display photos and videos from your Instagram account on your website, enhancing visual appeal and engagement.

Ideal for promoting brand aesthetics, user-generated content, or social proof, it helps keep your site fresh with dynamic content and encourages customers to follow your social media channels.

Product Reviews: Collect product reviews and display them on your website

Automatically gather and showcase Product Reviews on your product pages through integration with your review platform of choice.

This feature sends automated follow-up requests to customers, encouraging them to leave feedback on their purchased products.

Reviews are collected and displayed directly on the product pages, providing valuable social proof and helping potential buyers make informed decisions.

Venditan Commerce is integrated with the leading Review platforms for automated review collection.

Live Chat: Integrate your preferred Live Chat for support

Connect your preferred live chat system directly to your website for real-time customer support.

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Last updated 1 year ago

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